Lectures on the future of mobility, for the masters of Domus Academy

In the last half of March 2021, I gave a couple of lectures on the future of mobility for Domus Academy (one of the most prestigious postgraduate design schools in Italy and Europe, with whom I collaborated before several times). Specifically, the lectures took place inside the Envisioning Workshops for the Masters in Product Design and in Urban Vision & Architectural Design.

The goal was to try to give a perspective on the rise and development of the concept of mobility, starting from the origin of history, and arriving at the most contemporary trajectories of technological and societal innovation.

In the first place, it was a great opportunity to share many insights from past projects on future mobility, especially those developed with the Bassetti Foundation. For instance, Meet the Media Guru | Around Mobility, a semester of research ad conferences created together with MEET, the Digital Culture Center of Milan; or Self-Driving Society, an extensive educational and research project developed with Politecnico di Milano.

Moreover, it was interesting to discuss such an important topic for the future of society and our profession. In fact, the rapid development of new mobility innovations is impacting deeply the world of design and its practice. Understanding these transformations and being able to navigate them, is going to be critical for designers, who will play a huge role in shaping the way we live and move inside the urban spaces of the future.

Here below a selection of the slides from the lectures:

Brand licensing for MIND Innovation District: the workshop with POLI.design

Last March I led the first workshop of the 22° edition of the Specialising Master in Strategic Design by POLI.design, the post-graduate school of design at Politecnico di Milano

Together with the students, we tried to design innovative licensing strategies for MIND – Milano Innovation Design District. Three intensive weeks to envision the evolution and the exploitation of a new territorial brand, defining the new district born in the area of the Universal Exposition in 2015, that now aspires to become a hub for excellence in the fields of Life Sciences / Healthcare, Biotech / Pharma, Agri – food / Nutrition e Data Science / Big data. 

The resulting projects will participate in the Call 4 Ideas launched by Mind Education, an initiative that involves students and universities in designing the city of the future, promoted by Arexpo and Lendlease, together with Human TechnopoleIRCSS Galeazzi and Fondazione Triulza.

A great experience, with a special group of students, who put their enthusiasm and professionalism into the development of very interesting projects. 

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