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Leading the Design Thinking module at SPD, Scuola Politecnica di Design

Starting January 2025, I took on the role of Module Leader and Professor at Scuola Politecnica di Design (SPD), one of the most historic postgraduate design schools in Milan. Founded in 1954, SPD played a pivotal role in the development and international diffusion of Italian design as an industrial and cultural asset.

In this role, I will lead the Design Thinking module within the Master in Event and Exhibition Design, organized in collaboration with Fondazione Fiera Milano. This module is designed to provide students with a foundation of essential design methodologies that will underpin their 2-year journey at SPD.

Together we will look at the history and evolution of design thinking, including its recent period of perceived crisis, exploring also the connections (and disconnections) with the Italian ‘cultura del progetto’ rooted in SPD’s polytechnic approach. Applying this hybrid perspective to a concrete project scenario, we’ll put theory into practice for envisioning innovative event and exhibition experiences.


Psychology: I obtained my Bachelor Degree

After a long journey, happy to share I finally obtained my Bachelor Degree in Psychology at Università degli Studi Guglielmo Marconi

With a thesis titled Memory & Progress, the Technological Impact on Memory (available to read here in Italian), I analyzed the influences of technology on memory across the human evolution, from ancient history to today’s AI and digital technologies.

This milestone marks an important step in my career. It will allow me to integrate multiple new perspectives, while also adding many new activities to my practice around the connection between Design & Psychology: from exploring new areas in UX/UI, human perception, creative leadership for my activities in consulting and teaching.

In parallel, I’ve started the Master’s Degree program at Unimarconi, an additional step, particularly focused in gaining more practical experience in the field.


Hello to Spectr. A new perspective on society through design and tech innovation

After a long period of conceptualization, I’m happy to finally launch a brand new research and dissemination project. An opportunity to revisit much of the investigation work I normally do for my design and teaching activities and restructure it into a form of storytelling accessible to everybody.

This is Spectr.
An online communication channel and a tool for reflection, that will analyze those innovation signals and iconic projects, loaded with historic and symbolic value, capable of impacting our culture and minds.
An attempt to create an evolutionary perspective on the past, present, and future society through the lenses of designtechnology, and speculative thinking.


We’re at the early stages and the main medium will be Instagram, where content will be shared more often and more comprehensively. I will use also Linkedin and Facebook, with different modalities according to the differences of the platforms and audiences.

Instagram   →     Linkedin   →    Facebook  →


Psychology and design: a new exciting chapter

Big news. After much reflection, I’ve decided to transform one of my biggest passions into a new path of evolution for myself and my profession. I enrolled in university again and started to study for the Bachelor’s Degree in Psychological Science and Techniques at Guglielmo Marconi’s University.

Psychology for me has always been a constant interest, cultivated on the side for more than 10 years now, and has highly influenced the way I approach and practice design.

New perspectives, competencies, and knowledge will allow me to finally cross and intersect these two worlds in a very concrete way. I will be able to expand many of the themes and topics that already characterize my approach to design: like the relationship between form, artifacts, and the creation of meaning, the field of perception and sensoriality, the role of design and communication and how they influence people and behaviors, and last but not least, the impact of innovation of humans and society.

All topics that I’m already touching with my teaching activities, that now will be able to benefit from a systematic approach and rely on solid, academic foundations. Stay tuned for new projects and evolutions on the subject.