APPGUIDE+ / LEONARDIANA EXPERIENCE
UX/UI, interaction and exhibition design for a technology assisted museum experience
with Enjoymuseum, commisioned by Giunti Arte Mostre Musei, 2016
An overview of the AppGuide+ at Leonardiana
The app and the museum experience
Design goals and app features
The UX/UI design pivots around three core objectives: 1. Create continuity between physical and digital environment; 2. Expand the museum experience in time and space; 3. Meet the different interests and the needs of different type of visitors. To do so, we adopted several solutions : 1. Color neutral UI elements and a modular background system that matches rooms and artworks colors. 2. Previews and memories that let visitors engage with the exhibition before arriving at the museum and after having experienced it. 3. A layered navigation focused primarily on audio contents, let both the more distracted and the more interested users easily find what they’re looking for.
Leonardiana museum in Vigevano
The first installation of the system was done in Vigevano at Leonardiana, the most complete museum about Leonardo da Vinci’s life and works. The space, designed by Migliore + Servetto Architects, presents a regular sequence of rooms and sections. When visitors enter each section, Appguide+ automatically loads the corresponding Room Overview (location based technology). Vertical graphics introduce each room and confirm, visually, that what comes up on the display is exactly the right content.
Vertical graphics accompany visually the room introduction screen on the app